Introduction to Voices & Views
Check out my appearances
As a frequent speaker and guest on podcasts, I’ve had the opportunity to share insights and ideas on topics like technology, marketing, and leadership. Here are just a few examples of my recent speaking engagements and interviews.
Speaking Engagements
AWE EU ’24
Vienna
October 2024
I had the pleasure to be on stage at AWE once again to moderate a great talk by my colleague Sara with Jeremy from Nestlé, one of VRdirect’s enterprise clients. They gave great insights on how our AI feature is boosting VR adoption within Nestlé.
AWE EU ’23
Vienna
October 2023
At the AWE Europe, I had the opportunity to lead a group of PR professionals and representatives from major corporates through the product offerings of VRdirect, highlighting some of our notable success stories.
CMCX ’23
Cologne
June 2023
I had the opportunity to speak on “Scaling Virtual Reality in an Enterprise Environment.” and explained how VR can drive value for businesses by showcasing innovative use cases and sharing actionable strategies for implementation.
AWE US ’23
Santa Clara
June 2023
I had the privilege of sharing the stage with some of the most brilliant minds in XR to discuss the potential for scaling and deploying XR projects in enterprises.
Hannovermesse
2023
April 2023
I discussed “Opportunities and Challenges for Businesses in the Metaverse” on stage. I explored the benefits for enterprises, such as new customer engagement methods and innovative training methods, as well as the obstacles, including technological barriers and privacy concerns.
Adtrader Conference
Berlin
June 2022
As I transitioned into my new role, I had the opportunity to share the stage with industry experts, discussing how to effectively utilize 1st party data, even in a world without cookies.
d3con
Hamburg
April 2022
At d3con, I had once again the great opportunity to speak about the vital importance of a well-organized and efficiently managed TechStack in digital marketing. My talk highlighted how this key component can dramatically shape the success of digital marketing efforts, drawing from my own industry experiences.
Let’s Talk Programmatic
Düsseldorf
May 2017
A rewarding session organized by Bundesverband Digitale Wirtschaft (BVDW) e.V. in Düsseldorf, focusing on the integration of Programmatic Advertising with video formats. The event covered a range of topics from buying techniques to the nuances of creative perspectives accompanied by some great experts from the digital era.
d3con
Hamburg
March 2017
During the Top Advertiser Panel at d3con, I had the chance to provide a concise summary of my role at L’Oréal, detailing our journey in establishing an in-house digital agency/trading desk. I discussed the key focus areas of this unit and how our efforts contribute to creating tangible business value.
ProgrammatiCon
Vienna
September 2016
Had a fantastic time joining panelists from REWE and T-Mobile to discuss a decade of Programmatic Advertising. I particularly focused on the significance of extracting insights from consumer signals and the critical shift towards personalized advertising.
Interviews & Podcasts
June 2023
Glückspaare Podcast
It was a delight conversing with Karo about balancing business and family amidst commuting and working from home. I’ve never had the opportunity to report on this aspect of my life before, but it certainly resonates with my mission to promote effortless integration of life and work.
April 2021
Adzine Magazin
Programmatic Strategies for the Cookiepocalypse: Not Chaos, But Uncertainty – In the Adzine webinar recap, I explored with peers from Vodafone and Gucci the issues and challenges associated with the disappearance of third-party cookies.
Marketing Tech Monitor
September 2020
In the marketing tech monitor report, I had the opportunity to emphasize the importance of a solid and in-house operated marketing tech stack.
Marketing Transformation Podcast
May 2020
I had the please to discuss digital transformation, programmatic advertising, and the hybrid of in-housing marketing processes in the energy sector with Erik.
HORIZONT
December 2019
What can advertisers expect when they sign the BVDW Code of Conduct for Programmatic Advertising? So far, this is primarily understood at EnBW. As the Head of Digital Marketing, I explained why this issue was so crucial for us at this time.
OnlineMarketing.de
December 2019
In my role as Programmatic Lead DACH at L’ORÉAL, I discussed in the interview how Programmatic Advertising is influencing the operations at the cosmetics giant.
Speaking Engagements
As a passionate ,marketer, I have given multiple speaking engagements as a keynote speaker or panelist, sharing insights into tech startups, marketing, and sales.
Tech Startups
I have been privileged to play pivotal roles at renowned tech companies, such as VRdirect and dentsu.
Marketing
With my deep understanding of marketing strategies, I have successfully driven digital transformations for companies like L’Oréal.
Sales
My expertise in sales strategies has resulted in remarkable success for EnBW and other companies I have worked with.
Innovation
I have been a key player in nurturing innovative ideas within the companies I have worked with, driving their growth and success.
If this feels like something you’re looking for, don’t hesitate to reach out and book me for some speaking slots. Would love to hear from you!
